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Stockholm: Regional Member Meeting - Inclusive Communication

May 15, 2024 @ 2:00 pm - 4:00 pm
Tyréns
Welcome to the

Stockholm: Regional Member Meeting - Inclusive Communication"

Temat för årets Diversity Month är ”Framtidens arbetsliv genom inkludering och mångfald”. Vi kopplar det till senaste Fredagskunskapen om ”Inkluderande kommunikation – Hur kan bilder och texter vara inkluderande/exkluderande?”.

The regional meeting will continue the discussion on the concerns and questions raised in the last Friday Knowledge, where we talked about, among other things:

  • Those who appear in the news media are largely representatives of successful leadership, such as successful athletes and business leaders, while children, families with children, the elderly and those with "visual impairments" are rarely or never seen.
  • We also received concrete examples from member companies:
    • Samhall about their journey from being perceived as caring to emphasising the skills of their employees.
    • Essity pointed out that the foundation of their media strategy is the insight of Generation Y (born between 1981-1996), where 48 per cent are likely to support brands that show equal advertising and 8 out of 10 want brands to appeal to more than one person and ethnicity.

In small groups, you will have the opportunity to share your thoughts with others. There is also time for networking.

Program

14:00 Fig jam
At 14:30 Welcome with Anna Carlsson Sigstedt Diversity Charter Sweden's Secretary General and Camilla Mattson, Sustainability Manager Tyréns and Susanne Eriksson Head of Communications tells how they want to be a sustainable employer and supplier.
14:50 Discussion in small groups
15:40 Recollection & summarisation
16 pm END

Conversation questions
Here are the questions we will be discussing:

  • What are your main takeaways from the Friday Knowledge Programme?
  • What can you use in your organisation/yourself?
  • What do you see as challenges in your organisation/yourself?

To increase knowledge sharing, be sure to share your thoughts both internally and externally. Please remember to tag: #diversitychartersweden #fredagskunskap #EUDiversityMonth #regional member meeting.

Tips:

Join the LinkedIn group of the Stockholm Group. It's where we network digitally. This is a network, where everything is done by, with and for our members.

For those who did not participate or just want to listen again, you can find the Friday knowledge on our YouTube channel.

A warm welcome!

NOTE! The event is free of charge and is only for members or for those who want to test the membership. Limited number of places. No show fee.

Details

Venue